- No privacy! Share all content on all channels
- Immediate responses to queries/comments
- Invite to pages of interest only
- Keep it original
- Don't mix personal and business accounts up
Here is a link to how social media and marketing works today
https://www.youtube.com/watch?v=0OabxuEcyHQ
And http://www.eacsoft.com/social-media is a very useful website giving you plenty of information and tips when using social media to enhance your marketing strategy.